A counter display box is an open display that presents products on a retail counter or shelf. This Holidaypac cardboard design has two parallel lanes separated by a central divider, a low front panel and a raised printed header. It provides a defined layout for two product rows while keeping the product area open for browsing and replenishment.
For brands, distributors and retail buyers, the starting point is pack fit: match each lane to the packaged product, the available counter space and the intended quantity on display. The photographed blue sample illustrates the structure and print placement; your project can be discussed around your own packaging and artwork.
The central divider separates the tray into two long channels. This layout can be used to separate two flavors or variants, or to present two rows of the same packaged item. Confirm the pack width and orientation before deciding how many units belong in each lane. The divider defines the product rows; this sample does not show a spring pusher or an automatic feed mechanism.
The elevated view shows the accessible product area and the relationship between the side walls, divider and front panel. Consider this format for wrapped candy, boxed chocolate or other packaged snacks when their dimensions and weight suit the proposed structure. Place a loaded sample on the intended fixture to check access, visibility and stability before approving bulk production.
The front view makes the two lanes easy to identify. The lower front panel leaves the product area visible, while the taller side panels define its boundaries. For a new project, review the front-panel height together with the product label: important pack information should remain visible when the display is filled.
The raised back panel provides space for a logo, product name or a concise promotional message above the merchandise. The side and front panels offer additional printed surfaces. Keep the main message readable at the intended viewing distance, and review artwork with the physical sample so the brand identity and structure work together.
| Display format | Cardboard counter display box / open retail display tray |
|---|---|
| Product organization | Two parallel lanes with a central divider |
| Front access | Low front panel and open product area |
| Branding areas | Raised header, front panel and side panels |
| Photographed sample | Blue printed cardboard structure with light-colored inner surfaces |
Holidaypac manufactures custom packaging and retail displays. Share the following information so the proposed counter display can be reviewed against your merchandising needs:
Confirm board specification, finished dimensions, load testing, packing method, order quantity and production schedule in the project quotation and approved sample. Guided by “From nature. Back to nature.”, Holidaypac connects practical display design with thoughtful brand expression. Material and environmental claims should be supported by the specification agreed for your order.
It is an open countertop display tray divided into two parallel product channels. This sample combines a central divider with a printed header and a low front panel.
They can separate two product variants when each pack fits its lane. Provide the dimensions and weight of both products, then check the proposed layout with a sample.
The photographs show an open two-lane tray, without a visible pusher mechanism. An automatic feed function is not specified for this product.
Discuss your artwork, panel layout and header message with Holidaypac for a custom project. Confirm the artwork and structure together before production.
Capacity depends on the final lane dimensions, product orientation and pack size. Share your required quantity per lane so the layout can be checked.
Check a sample for pack fit, access, stability and the intended total load. Confirm the final specification, quantity, packing method and delivery terms in your quotation.
Explore Holidaypac custom counter displays to compare retail display formats.
Links