Easel display stand
A cardboard easel counter display stand, also called a strut card, is a printed panel with a fold-out back support that stands on a counter, shelf or reception desk.
Each stand has a clean front panel for your print and a sturdy easel back. Fold it open and it stands; fold it flat again for storage or shipping.
Uses
Stands can be die-cut to a shape or kept rectangular, portrait or landscape.
Easel back
The easel back folds out to a fixed angle, so the stand stays upright on a counter, shelf or trade-show table and takes almost no depth.
For product-holding units see our counter displays.
Printing and finishes
Photographic artwork, your logo and brand colors are printed on the front; the back can stay plain white.
Common finishes include gloss or matte lamination, spot UV, embossing and hot stamping. We recommend the finish that suits the store environment and your budget.
Materials
Easel stands are made from CCNB board with a corrugated B-flute core, light enough to move and stiff enough to stand straight.
Holidaypac is FSC® certified, and FSC®-certified board is available for your display on request.
Specifications
| Item | Details |
|---|---|
| Material | CCNB + corrugated B flute; FSC®-certified board available |
| Size | Any custom size |
| Color | Custom colors accepted |
| MOQ | 500 pcs |
| Sample | Within 48 hours after the structure is confirmed |
| Mass production | About 10 days after sample approval |
| Quotation | Within 3 hours of receiving your product details |
Choosing a format
Choose the format by how much product you want on display and where it will stand.
| Format | Best for | Typical placement |
|---|---|---|
| Easel display stand (this product) | Small packs and impulse items | Checkout and service counters |
| Floor display | A full product range | Aisles, end caps, store entrances |
| Pallet display | High-volume promotions | Warehouse clubs, large supermarkets |
Merchandising tips
Retail stores, restaurants, hotels, exhibitions and reception desks use cardboard easel stands for promotions, menus, price lists and event messages.
Get an accurate quote
A sample is made within 48 hours after the structure is confirmed, so you can check fit, strength and print with your own product.
From quote to delivery
Why Holidaypac
Holidaypac is a cardboard display and packaging manufacturer based in China, with more than 10,000 m² of production space and a team of about 60 people.
From structural design and sampling to production and shipping, we build printed counter, floor and pallet displays for brands and retail suppliers.
Materials and EU compliance
Holidaypac is FSC® certified and can produce your display with FSC®-certified board. For displays shipped to the European Union, we provide the material traceability and due-diligence documentation required under the EU Deforestation Regulation (EUDR), and compliance documentation for the Packaging and Packaging Waste Regulation (PPWR).
Learn more: EUDR compliance for cardboard displays, FSC certification for packaging and the PPWR compliance checklist.
Buyer questions
A printed cardboard panel with a fold-out back support that stands on a counter or shelf, also called a strut card.
Yes. The panel can be rectangular or die-cut to a custom shape.
The minimum order is 500 pieces.
Within 48 hours after the structure is confirmed; bulk production takes about 10 days.
Yes. The easel back folds flat for storage and shipping.
Yes. Holidaypac is FSC® certified and can use FSC®-certified board.
Send your artwork size — get a quote within 3 hours.
Contact HolidaypacLinks